Certified CenterOne of our favorite experiences when buying a new vehicle is that famous, "new car smell." It's a constant reminder of our shiny, new toy. However, more work goes into perfecting that smell than you think, at least at BMW. In their latest YouTube spot, the luxury car brand spotlights the creator of the BMW 7 Series' unique scent.
Annabelle Coffinet's passion, education and skill allowed her to craft eight different scents of the driver's choosing for their new 7 Series. She aims to affect people on an emotional level and make their driving experience something truly special. Here at Karl Knauz BMW, we agree in that your driving experience should be memorable and unmatched. Aside from a pleasant smell, the BMW 7 Series also offers great high-tech installations like remote-control self-parking, a wireless charging station for your mobile phone, and a hand-motion controlled dashboard. Staying true to its luxurious reputation, the 7 Series also boasts massage seats and an executive lounge with a built in table. Integrated carbon fiber parts also make for this BMW's lighter weight, which means more efficiency.
Keep your eyes (and nose) alert for the BMW 7 Series.